Instructions for promoting your event

Academies have different practices regarding event promoting. Check the Theater Academy’s performance-related communications , Academy of Fine Arts’ com­mu­ni­ca­tion guide­lines for gallery ex­hibitors and Sibelius Acad­emy sup­port for pro­mot­ing events.

Advertise your event on Uniarts Helsinki platforms

You can write a post for Uniarts Helsinki’s blog or have an Instagram takeover on Uniarts Helsinki’s account and promote your event.

Read our guidelines for content creation

Facebook event

Sibelius Academy communications team creates Facebook events for concerts that charge an admission fee. For other concerts, you can create the Facebook event yourself and send the event link to the communications team at viestinta@uniarts.fi. We will send a co-host request to the event organiser, after which the event will also be visible to over 20,000 followers on the facebook.com/Sibatapahtumat account.

Instructions for creating a Facebook event

Sanoma Menokone

Sibelius Academy’s communications team creates events in the Sanoma event engine (Sanoma Menokone) for concerts that charge an admission fee. For other concerts, you can create the event yourself. Anyone can announce events in the event engine which is maintained by Helsingin Sanomat. Events appear in the digital calendar as well as the printed newspaper. It is recommended to make the event notice at least a week before the concert.

Go to HS Menokone

Myhelsinki.fi event calendar

The Myhelsinki.fi event calendar offered by the city of Helsinki is like the HS Event Engine. Instructions for creating an event.

Go to the myhelsinki.fi event calendar

If there are changes to your event

If your event is cancelled, the time or venue changes, please remember to inform the producer. This way, we can update the information on our Uniarts Helsinki platforms.